Industry News / 08.09.2023

African Bank, Brave Group, and Media Mix 360 have entered into an audacious advertising and media business partnership. African Bank has been working with Brave's public relations unit Bold, and the Group will now be extending the relationship to include above-the-line advertising services. Media Mix 360 is a full-service media agency that has been in business since 2009. From traditional media planning and placement to the shape-shifting terrain of digital, it prides itself on providing media solutions that will deliver. The appointments follow a rigorous pitch process and robust levels of engagement, and the three-year contract begins. African Bank’s chief marketing officer Sbu...

Uncategorized / 04.04.2023

After George Floyd, an African American man, who was killed by police in the US, a group of creatives came together to create an organisation to help Black and Brown creatives prosper. Floyd became a global symbol of how Black Lives Matter in all spaces including creative industries such as advertising. Black at Cannes is a creative community curated to bring diversity and inclusivity for Black and Brown professionals in advertising globally. Their focus is to provide a platform to build solid connections and increase representation at the Cannes Lions International Festival of Creativity. More opportunities “Black at Cannes was birthed to create more...

Uncategorized / 04.04.2023

JOHANNESBURG, (CAJ News) – FROM humble beginnings with R2 000 (US$117), South Africa’s largest 100-percent black-owned agency has grown into a multimillion-Rand business. Avatar, founded by entrepreneurs Zibusiso Mkhwanazi and Veli Ngubane, is celebrating its ten-year anniversary. In marking the occasion, Avatar also announced a new talent programme for ten students in the creative field. The programme will open in the second quarter of 2023, with further details will be shared closer to the time. “As we continue our mission to do world-class work for world-class clients through our world-class people, we’ve been hard at work in the last ten years strengthening our core: building a...

Uncategorized / 04.04.2023

New proposals are aimed at achieving a substantial change in the racial composition of ownership and management. Continuing lack of access to market share and capital is one of the key motivations behind new proposals put forward by the marketing, advertising and communication (MAC) charter sector code that is out for public comment. The code affects the BEE scores of agencies that form part of the R30bn sector. According to research by the Sanlam Gauge, the BEE Commission and the Interactive Advertising Bureau South Africa that was presented to parliament, transformation targets set out in the 2016 sector code were “minimal and easily...