Industry News / 12.03.2021

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_video link="https://youtu.be/y2x9-swnEas"][vc_empty_space][vc_column_text]Veli Ngubane, Co-Founder & Chief Creative Officer at Avatar Agency on transformation, passion and secret ingredients. [/vc_column_text][/vc_column][/vc_row]...

Industry News / 11.03.2021

Hope goes a long way The Avatar Agency Group is taking a bite of KFC after the group has been awarded the Add Hope account. The account will be serviced by Avatar Public Relations. Avatar will provide internal communications and through-the-line services for Add Hope, a movement that brings together staff, big business, ordinary citizens and civil society to address childhood hunger. Suhayl Limbada, Marketing Director at KFC South Africa, described the agency’s proposal as “innovative with a bold strategic direction.” “Add Hope continues to feed more than 150 000 children per day. In 2021, as KFC celebrates its 50th year in South Africa, we want to...

Uncategorized / 22.02.2021

Although the incident that put the Black Lives Matter movement back in the headlines is one based in the U.S., the concept of racial inequality is something that is widely understood across the world, and especially in Africa. The colonial history of our nations can unfortunately still be felt and seen in everyday life, and even in some advertising. What movements like these remind all of us to do is to commit to diversity, equity, and inclusion (DEI) as part of the fabric of how our businesses and teams operate. We know that marketing has the power to both break or...

Thought Leadership / 07.02.2021

Two major events took place in the past 2 weeks. Here they are, in reverse order: 1. On Wednesday, the 3rd of February, Greyhound - the bus company that has been transporting people within South Africa, and cross border to and from neighbouring countries safely and reliably for the past 37 years - announced that it will be closing down on Valentine's Day - February the 14th. Announcement: Greyhound and Citiliner are closing operations. Services will run until 14 February 2021. Passengers with tickets booked for services after this date will be refunded. For assistance with refunds, contact Call Centre: 087 352...