10 Aug MMI Holdings Official Response On The Exclusion Of Black Owned Advertising Agencies
Good afternoon Nontokozo Madonsela,
Congratulations on the appointment of 3 marking agencies.
According to the revised MAC charter, this year was supposed to be an exciting year for transformation in the Marketing, Advertising and Communications industry. I found it a little disappointing and depressing that none of the agencies chosen we real black-owned companies.
In the future, please consider working with black-owned agencies.
Here’s a list of more than 70 credible black-owned agencies.
Thank you for making contact and for sharing the link with the black owned agencies.
I wish to assure you that we followed a rigorous process in the appointment of the marketing agencies. One of the non-negotiable selection criteria was the B-BBEE status of agencies and this carried the highest individual weighting compared to other criteria. After a comprehensive and transparent evaluation, we ended up with a list of preferred agencies that met the required criteria, including their B-BBEE status.
If there is anything else you would like to discuss please do let me know, and I would be very happy to do so.
Group Head: Communication & CSI