IAB SA appoints transformation council head

The Interactive Advertising Bureau of South Africa (IAB SA) has appointed of Veli Ngubane as its new transformation council head. Ngubane is the founding partner and group MD of Avatar Agency Group.

Ngubane has served on the transformation council for the last year and takes over leadership from Avani Singh, Alt Advisory director and co-founder, who joins the IAB executive board. The council’s mandate is to lead the debate and monitor the progress of the interactive advertising industry regarding the challenges and opportunities related to transformation.

Says Ngubane, “I’m honoured to be given this task to lead the transformation council at a critical time of change in our industry, with the MAC Charter being adopted into law and the growth of black-owned agencies, which allows for more transformation and diversity. We as a council want to implement practical steps to create value and access via the IAB SA and to also amplify the progress of our members and wider agencies, who are achieving positive results in meeting the transformation targets and objectives.”

 

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Originally published on MarkLives

 

 

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