With the announcement earlier this month of the Prism Awards restructuring, we spoke with Tebogo Ditshego, president of Prisa, to find out more about the move to do so. Tell us a bit more about yourself and your role as Prisa president?My responsibility is to oversee the operations of Prisa from a governance perspective, ensure the strategies and directives from the board and structures of Prisa are implemented and provide strategic leadership for the public relations and communication sector. What do you love most about your work?What I love most about being the president of Prisa is contributing towards the creation and...

Following Arena Holdings' acquisition of South Africa's largest and oldest independent label Gallo Record Company (Gallo Music Investments - GMI), is now showing its interest in the future of the African music industry by partnering with Africa's biggest content aggregator, Content Connect Africa (CCA). The 45% equity transaction links Gallo's rich catalogue with CCA's technical capabilities and Pan-African reach to provide a platform for innovation for African Music.Together CCA and Gallo’s vision, built on its 95 years of experience, coupled with fellow shareholder Black Coffee’s global experience, will provide emerging artists with an opportunity to benefit from the slipstream of...

Creative industries have the power to inspire a true drive for change. Through advertising, marketing, and various other forms of media, the creatives in charge hold the ability to send a message that could make a real difference. Odette van der Haar, a giant in the advertising industry, finds that creativity doesn’t only apply to the finalised product that comes out of the agency. For Van der Haar, there is always a way to make a plan for creative messaging and client needs. “As brands, as advertisers, as content creators, we are all part of the same value chain and there’s to...

Thandeka Gilbert always loved creativity and wanted to do something creative with her life, which lad her to the world of advertising through studying at AAA School of Advertising. In 2020, she was part of the team at The Odd Number Johannesburg who was awarded the prestigious Umpetha Award at Pendorings 2020 for three radio ads. You're a copywriter at The Odd Number. Tell us more about your role here I am teamed together with an art director we are tasked with coming up with creative solutions for business problems. In this partnership, I am responsible for the copy throughout all bodies...